MarTech Archives

Knowledge at Wharton “Perspectives”

Abstract artwork featuring colorful geometric shapes and lines, creating a sense of depth and perspective that converges at a central vanishing point.

This project aims to transform complex academic research by Wharton faculty into accessible, actionable content tailored for specific audiences.…Read More

Work the Leads

Overview We launched the Work the Leads initiative in June 2023 alongside the Graduate Admissions team. We describe Work the Leads as an “Admissions-First” initiative. Technology is meant to support and facilitate the various steps in your admissions processes so you can more easily sort prospects by the attributes that…Read More